Analytics · launch day · snapshot T+42

What the season actually said.

GMV

PKR 18.5 L

across all channels

Units sold

13,507

15,500 allocated

Sell-through

87.1%

fleet average

AOV

PKR 6,307

weighted by orders

Velocity · orders / minute

T+00 → T+42 · launch peak window

Peak

988 / min

at T+04 → T+10

Current

156 / min

stabilising

Total

293 orders

cumulative

Channel performance

By GMV

  • Own site

    PKR 6.8 L

    107 orders

  • WhatsApp

    PKR 3.2 L

    53 orders

  • Instagram

    PKR 3.2 L

    50 orders

  • Retail / POS

    PKR 2.3 L

    36 orders

  • Daraz

    PKR 2.0 L

    31 orders

  • iOS / Android

    PKR 1.0 L

    16 orders

Region performance

By GMV

  • Karachi · DHA

    PKR 4.1 L

    65 orders

  • Lahore · DHA

    PKR 4.0 L

    61 orders

  • Karachi · Clifton

    PKR 2.6 L

    42 orders

  • Islamabad · F-7/F-8

    PKR 2.3 L

    38 orders

  • Rawalpindi

    PKR 1.3 L

    20 orders

  • Lahore · Y-block

    PKR 1.2 L

    19 orders

  • Multan

    PKR 1.2 L

    20 orders

  • Faisalabad

    PKR 90,060

    14 orders

  • Other cities

    PKR 80,660

    14 orders

Demand forecast

Units to ship · next 7 days

Day 1
6,800
Day 2
6,000
Day 3
5,200
Day 4
4,400
Day 5
3,600
Day 6
2,800
Day 7
2,000

Total 7-day demand · 30,800 units. Production pipeline currently has 2,260 units in flight (see Job Cards) — gap fills via replenishment AI on D-03A, D-07A, D-12A.