ATELIER
Open the demo

For the brands that define Lawn season

The operating system
for Pakistani
ladies’ fashion.

Atelier replaces the Excel sheets, the WhatsApp groups, the custom in-house build, and the foreign ERP that none of them ever fit. One system from design table to door delivery — built for how Sana's, Maria's and Warda's actually run.

Avg. RTO on COD
32%
industry baseline
Avg. Lawn-day spike
47×
vs. weekly average
Channels per brand
6+
site, app, Daraz, IG, WhatsApp, retail
Cost of legacy ERP
PKR 10–80 cr
for a custom in-house build

Four reasons it wins

Built where the generic ERPs can’t reach.

SAP and Odoo speak garments. Shopify speaks storefront. Tarteeb speaks POS. None of them speak Lawn, unstitched 3-piece, karigar piece-count, COD RTO, or a 47× launch-day spike. Atelier does — natively.

01

Native to the Article

Collection → Volume → Article → Configuration is a primitive, not a workaround. Unstitched 2-piece, 3-piece, Stitched XS–XXL, and Pret hang off one design — with pricing, costing, photography, BOM, and vendor POs attached.

02

Drop Console for launch day

A Bloomberg terminal for Lawn day. Live GMV, channel-by-channel inventory burndown, size-curve heatmap, scalper detection, courier capacity, and an AI war-room that tells your team what to do in the next 14 minutes — not the next quarter.

03

RTO intelligence + WhatsApp commerce

Every COD order is risk-scored before fulfilment. High-risk orders trigger a WhatsApp confirmation flow with an AI assistant that knows the customer, the catalogue, and the inventory. We measure RTO reduction in basis points; brands measure it in crores.

04

Production that speaks Pakistani

Karigar registry, fabric-piece-counted job cards, digital printer batch tracking, embroidery thaan, CMT vendor scorecards. Urdu-bilingual gate passes. The module every foreign system fails at — and the one your design team will actually use.

The demo runs in three rooms

Drop Console. Article page. WhatsApp assistant.

Five minutes. Three screens. The two moments your operation hurts most — launch day at 12:00 PM, and Tuesday morning in front of a sales spreadsheet.

Open Atelier